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My personal tastes tend to fall into one of two categories: either things that get my head banging (a la thrash and company), or the bizarre out-there stuff that most sane people find confusing and/or repulsive. Thus I will tend to write reviews for releases in one of these categories.
I've been studying music theory for several years now, and have played piano/keyboards for over a decade, along with a few other instruments along the way, including guitar, Trumpet, French Horn, drums, and vocals.
My review scale revolves around a 50% referring to indifference: a higher score means I like it, a lower score means I would rather not listen to it. I believe a 100% score is attainable, but I have yet to hear an album that earns it. Also worth noting is that if I give something a 0%, I see no purpose for it at all. Thus, a 1 or 2% score may actually indicate a greater revulsion to the release, as it would take some sort of effort to make something that bad (and a 0% indicates no effort whatsoever).
I will generally only review a release if I have a physical copy of it. The rare exceptions are those which either do not exist in a physical medium, or if a band member specifically requests that I review their item. This is because I only want to review releases as they were intended to be heard, and shoddily-ripped mp3s found on p2p networks rarely achieve that.
If you would like me to review your (and/or your band's) music, I would prefer a physical copy of the demo. If that is not possible, mp3s will suffice. Either way, email me, and I'll see what I can do.